You know those super nerds that are forever tinkering with their vehicles? You know the ones - speccing out this, twiddling that, measuring this, calibrating that. They spend more time messing around in the garage than they do on the road.
And this is exactly what you need to avoid! You need to make sure that you don't find yourself getting caught up in the super-nerd world of search engine optimization and Googlology.
You know how it goes - you visit google.com every day to see what your ranking is for each of your 101 phrases. You then go off and do the same for MSN. You keep a little chart of your progress and where you are ranked for what.
"Congratulations! You have just successfully wasted another entire day in the 'Search Engine Garage'!"
Now don't get me wrong - there's nothing bad necessarily about search engine optimization (SEO) but you need to approach it the same way dentists approach their X-ray machines..
Dentists know roughly how the X ray machine works. They have to as they use it every day in their business. But when you get your teeth X-rayed have you ever noticed what the dentist does?
That's right - they bugger off out of the room double quick time because if they get OVER EXPOSED to X-rays as part of their daily routine they will become ill and not be able to work.
You get my point?
Yes, get to know a little bit about search engines (or more if SEO is your business model) but leave it at that. Like the dentist you need to know roughly how it works but you don't want to be exposing yourself to it in large doses every day!
About the Author
You can grab a a free 30-minute MP3 Audio "How To Get Traffic - Insider Secrets Revealed" and a free 40-page Ebook on how to get traffic just by going to http://www.michaelstrafficvideos.com
One Response
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More and more writings just have words in them that mean little to nothing. You have written an article that is very deep in meaning and kept it simple for the average reader to understand.